Brazen MENA to handle launch PR for Rixos Obhur Jeddah

August 27, 2025 PR News

Rixos Hotels has appointed Brazen MENA as its strategic PR partner for the launch of Rixos Obhur Jeddah, an all-inclusive family and lifestyle resort in Saudi Arabia.

The agency will lead launch communications with a remit spanning strategic media relations, content development, influencer engagement and storytelling around the brand’s signature ‘all-inclusive’ philosophy.

Louise Jacobson, Managing Partner at Brazen MENA, said: “Proud to be growing our Saudi Arabia client base with this landmark launch for Rixos Obhur Jeddah - a key milestone as the Kingdom’s tourism and hospitality scene hits full throttle.”