January 22, 2026 Business & Trade Press
UK-based PR news and insights platform PRmoment has launched a MENA edition covering the public relations industry in the region.
PRmoment MENA will cover people moves, account wins, PR techniques and tips, and is headed locally by Dubai-based contributor, Thembalethu Zulu.
Founder, Ben Smith, said: “I’ve watched in awe the amazing work coming out of the MENA PR region for some time, and I’ve been surprised at the pretty limited editorial coverage of the region from the world’s PR press. However, that changes today.”
PRmoment, which also has an India edition, aims to provide the PR community with new ideas, insights about the sector, and the opportunity to engage with peers.
Zulu, a Dubai-based freelance editor and writer, said: “As a journalist, I’ve spent a lot of my career on the ‘other side’ of PR, so to be able to be more intrinsically involved within this vibrant community is a challenge I’m relishing.
“There is a lot of great work happening in the region, much of which is not adequately highlighted, so I am looking forward to being a part of PRmoment MENA as we create a platform that becomes your go-to stop for celebrating and further advancing your PR journey.”
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