May 28, 2025 Business & Trade Press
Media and marketing magazine Campaign Middle East has launched an Arabic website.
The Arabic site carries thought-leadership articles, as well as news and announcements specifically targeted at niche Arabic audiences.
Anup Oommen, Editor of Campaign Middle East, said: “Over the past few months, several leaders have spoken to us – on podcasts, panels, interviews and industry forums – about the need to localise content, make conversations inclusive and ensure that thought leadership resonates with wider Arabic audiences in the region.
“We began by being a mouthpiece for these leaders and, now, we’ve decided to put their advice into practice ourselves. For the first time, Campaign Middle East has decided to publish content in Arabic online – offering leaders who think in Arabic the opportunity to inform, educate and inspire regional audiences in Arabic.”
The move follows the release of Campaign Middle East’s first bilingual print edition in April – the Saudi Arabia Report – which introduced Arabic-language editorial alongside regular English coverage.
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